On offer is a vibrant and highly collectible vintage enamel advertising sign for Swan Vestas – The Smoker’s Match, produced by Bryant & May Ltd., one of Britain’s most iconic match manufacturers. Dating from the mid-20th century, this bold, eye-catching sign features the classic swan emblem and vivid red, yellow, and green palette that made Swan Vestas a household name for generations.

Measuring just under 15 by 6 inches, the sign remains in good vintage condition. There is a small enamel chip on one corner and another near the mounting hole (please see images), but the piece retains exceptional gloss and colour saturation—testament to its quality enamel work.

Founded in 1843, Bryant & May became a major force in the British match industry, known for pioneering safety matches and for their involvement in the historic 1888 Matchgirls Strike. The Swan Vestas brand itself became synonymous with reliable, pocket-sized matches for pipe and cigarette smokers throughout the 20th century.

📌 Key Features:
✅ Authentic vintage Swan Vestas enamel advertising sign
✅ Dimensions: Approx. 15″ x 6″ (38 x 15 cm)
✅ Condition: Good – Minor enamel chips (see images)
✅ Bright original colours – Excellent gloss retention
✅ Features iconic Bryant & May branding – London & Liverpool
✅ A rare survivor of classic British tobacco advertising

Perfect For:
✔️ Collectors of antique advertising & tobacconalia
✔️ Lovers of British industrial and graphic design history
✔️ Interior decorators seeking retro or vintage accents
✔️ Museums or themed displays of vintage commercial art

This rare enamel Swan Vestas sign is not only a nostalgic glimpse into mid-century British branding, but also a testament to the lasting visual legacy of Bryant & May’s contribution to everyday life and advertising design.

stock code 290325